Simplify strategic planning
Tired of unproductive meetings, missed deadlines & unhappy customers? Let's take a step back and create a strategic plan that works for your business.
Quick, Efficient Planning
In as little as two days we'll define your goals & KPIs, scope an actionable plan, and align your team.
Proven Frameworks
Exclusive access to the pressure-tested techniques & tools used to scale business operations at high-growth companies like AllTrails, Wistia & ezCater.
Actionable Takeaways
Leave with a fully-scoped & prioritized list of deliverables and tactics to reach your goals.
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Clear goals, minimal distractions.
I'll guide you through a series of frameworks and prioritization exercises to align your team.
By the end of our session, you'll have:
Clear, realistic & trackable goals
A prioritized list of actionable deliverables
Scoped programs & resource allocations
Planning Packages
Tackle your business’ biggest opportunities in as little as two days.
![Untitled design (15)_edited.png](https://static.wixstatic.com/media/4a3ef5_1a47a2e1d4c24316a8aada6d16cd501b~mv2.png/v1/crop/x_71,y_43,w_1303,h_976/fill/w_787,h_589,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/Untitled%20design%20(15)_edited.png)
FAQs
Who are planning sessions for?
Small businesses and companies looking to do better, more cohesive work as a team. They're great for businesses that need to free up resources, align cross-functional stakeholders, decrease time to delivery, and track progress against goals.
When is the right time to plan?
Each team has distinct goals & challenges, which impacts planning cadence. Generally, I recommend creating an annual plan, followed by quarterly tune-up sessions for re-forecasting and adjusting to real-world demands. I typically work with clients 3-4x/year.
What will we do during our session?
Planning sessions are a mix of exploring company goals, brainstorming paths to achieve those goals, and prioritizing initiatives into a fully-baked plan. See more information here.
Can we customize our planning session?
Absolutely. Each team's needs are different, and my goal is to meet you where you're at, wherever you are (in-person or remote).
Hi, I'm Robin.
After 10+ years of building & leading marketing & business operations teams, I realized what I love most about work isn't the work at all–it's the way we work. Implementing processes, creating scalable plans, and most of all, helping teams feel good about doing good work.
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I've been fortunate to be invited to speak at conferences around the world, and enjoy helping companies of all sizes learn how to work better together.
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Former retention & operations at:
![A photograph of Robin Cohen wearing a yellow sweater, blue and white top, and with short, curly brown hair. She is looking directly at the camera and smiling.](https://static.wixstatic.com/media/4a3ef5_90d04412a4b24f3f99a502ceed809e75~mv2.png/v1/fill/w_243,h_318,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/DSC_2133_edited.png)
![Vistaprint's logo with a blue V in front of the word, "Vistaprint"](https://static.wixstatic.com/media/4a3ef5_77a7480e354341fd958584e246cc06c8~mv2.png/v1/crop/x_0,y_432,w_2048,h_672/fill/w_170,h_56,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/4a3ef5_77a7480e354341fd958584e246cc06c8~mv2.png)
![Logo for ezCater](https://static.wixstatic.com/media/4a3ef5_6b32e89aae4c4941bb6a3a113f90dbcd~mv2.jpeg/v1/fill/w_91,h_48,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/4a3ef5_6b32e89aae4c4941bb6a3a113f90dbcd~mv2.jpeg)
![Corporate logo for AllTrails](https://static.wixstatic.com/media/4a3ef5_253b0bcf3f56450083cb59cdf6b543e5~mv2.png/v1/crop/x_0,y_608,w_3000,h_912/fill/w_188,h_57,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/4a3ef5_253b0bcf3f56450083cb59cdf6b543e5~mv2.png)
![Logo for Wistia](https://static.wixstatic.com/media/4a3ef5_1e261a8c5f09472fafd8afd0b64815fb~mv2.png/v1/fill/w_83,h_62,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Wistia.png)